Asia’s Biggest Pop Culture Con is Back in Manila
Partners with Marvel and Netflix to Elevate Pop Culture Experience
After staging two successful events with impressive response from thousands of fans from all over the region, the Universal Events & Entertainment—a subsidiary of the Al Ahli Holding Group (AAHG)—recently confirmed that it is bringing a bigger and geekier AsiaPOP Comicon Manila (APCC Manila) for the third time.
AsiaPOP Comicon Manila 2017 is happening on August 25 to 27 at the SMX Convention Center in Pasay City. The event will continue to be the ultimate celebration for fans of pop culture bringing together comic followers, artists, designers, animators, toy manufacturers, collectors, movie buffs, music lovers, cosplayers, gamers, technology buffs, fanatic geeks, fitness enthusiasts, beauty and fashion lovers providing immersive and inclusive experience for the visitors.
“Things are definitely going to be bigger. If anything, the overwhelming success of the first two AsiaPOP Comicons has inspired us to keep working harder at bringing better experiences with exciting content into the Manila convention.” Abdulla Mahmood, Director – Marketing and International Business Development of AAHG, said.
One of last year’s highlights had been “Hall M”, a Marvel Showcase for APCC Manila, where superhero fans were treated to never-before-seen footages including straight from the Marvel Studios of Doctor Strange, one of the most anticipated movies of 2016.
This year Netflix, the world’s leading internet television network, has also partnered with APCC Manila 2017 as one of the main sponsors of the event, offering exciting experiences inspired by their wide array of original series and films.
Last year, APCC Manila fans were treated with a stellar set of celebrities that included Millie Bobby Brown (Stranger Things), Nicholas Hoult (X-Men and Mad Max: Fury Road), Joe Dempsie (Game of Thrones and Skins), and Claire Holt (The Vampire Diaries and The Originals), along with a promising roster of artists, cosplayers, and exclusive merchandise.
“It is great for us to partner with studios such as Marvel and Netflix who focus on developing exciting and engaging content for our fans. We are going to keep bringing more content and big pop culture personalities into AsiaPOP, to make it the most unique and awesome pop culture experience for fans and families of all ages,” Mahmood added.
As part of the convention tradition, APCC Manila 2017 will once again feature the CAGE, Cosplay Authority Global Challenge, one of the biggest and farthest-reaching cosplay competitions of its kind in the world.
“In the coming weeks, we will be releasing more exciting updates on APCC Manila. Stay tuned, because we promise to live up to fans’ expectations. We are committed to making AsiaPOP the biggest annual three-day pop-culture extravaganza in the region,” he said.
For more information and event updates, visit www.asiapopcomicon.com/manila, or follow their official Facebook Page www.facebook.com/apccmanila, Twitter account @AsiaPOPComicon and Instagram account @asiapopcomicon.
For media inquiries, contact:
Mikey de Quiros or Abi Matsuzawa
Full Circle Communications, Inc. (637-1116)
ABOUT ASIAPOP COMICON
AsiaPOP Comicon (APCC) is an international pop culture convention themed around comics, film, toys and collectibles, animation, games, cosplay, superheroes and everything pop culture. The event will attract several internationally renowned artists, celebrities and pop-culture icons to various pockets of Asia, starting with Manila in the Philippines, and draw the attention of ardent fans. APCC will feature exhibitors from genres of pop culture and top studios from the across the globe, to bring popular brands and exclusive content for the show.
Focusing on delivering the ultimate fan experience, APCC aspires to bring geek culture mainstream and stand tall as a perfect launch pad to unveil new products and first look of movies for the Asia Pacific region providing a galore of potential opportunities for SMEs in the entertainment business to reach out to big brands and the vibrant creative talent pool from APAC.
While the event will serve as a mega licensing avenue for studios to establish a direct access to potential clients through B2B networking, the larger purpose of the event will remain the outreach and communication for celebrities and brands with their fans and engage with them on a one-on-one basis.
ABOUT UNIVERSAL EVENTS & ENTERTAINMENT
Universal Events & Entertainment (UEE), a subsidiary of Al Ahli Holding Group is a premier and dynamic international events management company, headquartered in Singapore committed to be the forefront of pop culture/comic con events globally. The passionate and dedicated team combined has over 4 decades of event management experience in the area of pop culture.
Universal Events & Entertainment prides itself in bringing world class celebrations of pop culture globally that delivers the ultimate fan experience whilst assisting brands to tap into the pulse of pop culture; and aims to build and engage communities and fans at its pop culture cons worldwide.